• Skip to main content
  • Skip to footer

Lindsey Wigfield & Co.

Fractional Chief Marketing Officer | Marketing Strategy & Analytics

  • About
  • Services
  • Products
  • Insights
    • Podcast
    • Blog
  • Contact

Lindsey

March 5, 2022

3 Ideas for Your Social Media Brand Awareness Strategy

woman pointing to text that says strategies for increasing brand awareness using social media

Are you looking for ways to increase brand awareness on social media? If so, you’re in luck! In this blog post, we’ll share three ideas that are sure to help. There’s bound to be a social media brand awareness strategy that works for you. Keep reading to learn more.

[Read more…] about 3 Ideas for Your Social Media Brand Awareness Strategy

Written by Lindsey · Filed Under: Social Media Marketing ·

February 17, 2022

How to Build Backlinks Without Paying for Them

how to generate more backlinks to your website

Learn how to build backlinks without paying for them. Backlinks, also known as inbound links or incoming links, are sites that link to your website somewhere in their content. This can be a service page, a blog post, or any other page on their website. Backlinks are important for search engine optimization (SEO), since having a large number of authentic, high-quality backlinks will show the authority of your website. How can you generate backlinks to your site? Here are a couple of fool-proof ways.

[Read more…] about How to Build Backlinks Without Paying for Them

Written by Lindsey · Filed Under: Content Marketing ·

February 4, 2022

Facebook Cover Photo Tips from 100 Big Brands

In this blog post, we’ll take a look at the Facebook Pages of the Fortune 100 and share our Facebook Cover Photo tips. As a business owner, it’s important to keep up with the latest marketing trends. One trend that you can’t ignore is Facebook. Keep reading to learn more.

[Read more…] about Facebook Cover Photo Tips from 100 Big Brands

Written by Lindsey · Filed Under: Social Media Marketing ·

January 27, 2022

Manage Social Media for Your Small Business in 30 Minutes/Day

image of a clock with the text manage your social media in thirty minutes per day

It’s important to manage social media for your small business. However, it’s easy to get distracted. Before you know it, you’re deep in a rabbit hole of helping random strangers on the internet who posted in your favorite Facebook Group. That’s nice of you – but it isn’t going to help you generate leads.

A simple solution for this is to go directly to the URL where you need to be. For example, I go to facebook.com/sweethomemktg instead of going to my personal Facebook homepage and clicking through to the Sweet Home Marketing Facebook Page. I’ve found that simple solution helps me accomplish my tasks without distraction.

But sometimes, even without the unnecessary distraction, it can seem impossible to squeeze social media management into your day. How do you balance business social media and all the other duties that must be done? I don’t necessarily have the answer but I do have a suggestion for how you can get social media management down to 30 minutes a day. [Read more…] about Manage Social Media for Your Small Business in 30 Minutes/Day

Written by Lindsey · Filed Under: Social Media Marketing ·

January 21, 2022

5 Creative Examples of Weird Holiday Posts [PLUS: Free Printable 2022 Cheatsheet]

We’ve all heard of the fun, yet weird holidays like “National Nachos Day” or “National Emo Day.” It seems like every day is some sort of holiday and it’s true! Many of these holidays were started by a woman who believed that each day is worth celebrating. Who could argue with that?

When it comes to planning and creating social media content, it helps to have a calendar of these quirky dates as a reference. You’ll be able to expand your subject matter, incorporate a personal touch, and reach new people. The simplest benefit is that it will be easier to come up with ideas for what to post. We all know that posting regularly on social media is important.

[Read more…] about 5 Creative Examples of Weird Holiday Posts [PLUS: Free Printable 2022 Cheatsheet]

Written by Lindsey · Filed Under: Content Marketing, Social Media Marketing ·

  • « Go to Previous Page
  • Go to page 1
  • Interim pages omitted …
  • Go to page 3
  • Go to page 4
  • Go to page 5
  • Go to page 6
  • Go to page 7
  • Interim pages omitted …
  • Go to page 23
  • Go to Next Page »

Footer

Frederick, MD     410-259-1514     Email
© 2023 Lindsey Wigfield & Co.