Turning Expertise into Brilliant Content that Drives Leads
Lindsey Wigfield & Co.™ (formerly Sweet Home Marketing) is a strategic marketing firm based in Frederick, Maryland. We specialize in helping companies develop lead generation systems and strategies that leverage your team’s expertise to achieve more consistent revenue growth for your business.
Hi, I’m Lindsey Wigfield.
With 20 years of experience in marketing, spanning industries such as transportation, technology, music, and manufacturing, I excel in developing data-driven marketing campaigns that deliver measurable results. My expertise lies in enhancing brand visibility, optimizing marketing operations, and uncovering new market opportunities.
Why Choose a Fractional CMO?
As your fractional CMO, I bring a wealth of knowledge in strategy, analytics, and revenue opportunity identification to help businesses achieve their marketing goals without the full-time commitment.
Key Components of Successful Marketing:
➡️ Strategy: Crafting a tailored plan of action to align with your business objectives.
➡️ Creativity: Implementing original strategies to engage your target audience.
➡️ Analytics: Measuring and optimizing efforts to ensure success.
Proven Successes:
- Increased Reach: The Facebook posts I created for clients last year reached an average of 111,165 people organically, significantly boosting their online presence.
- SEO Mastery: Implemented an SEO strategy that led to a 35% increase in total visitors and a 21.67% increase in total page views for a client’s website.
- Content Impact: One blog article generated 39K clicks to a client’s website in 2021 alone.
- Email Marketing: Developed an email newsletter that increased store visits by 33% and doubled the average sale.
Awards and Recognitions:
- Amazon Bestselling Author: My book, The Credible Brand: The Fastest Way to Capture Attention, Establish Trust, and Generate Leads for Your Business, was an Amazon Bestseller in Global Marketing and Home-Based Business Books.
- Communicator Awards:
- Branded Content (2022)
- Editorial Content (2022)
- Content Marketing (2021)
- Copywriting and Design (2021)
Our Unique Approach:
At Lindsey Wigfield & Co., we focus on understanding your business goals and developing a strategic marketing plan to achieve them. Unlike traditional marketing agencies that focus on delivering a set number of posts or articles, we prioritize the “why” behind every action to ensure it aligns with your goals.
Why Work With Us?
- Focused on Impact: We’re not a marketing agency looking to sell you services you don’t need. Our focus is solely on strategies that move the needle for your business.
- Customized Plans: We propose plans tailored to your budget and resources.
- Agility and Adaptability: We suggest course corrections as needed, even before the previous agreement concludes.
- Long-Term Growth: Our goal is to build a business for the long run, with consistent and thoughtful experimentation.
Let’s Talk About Your Goals.
Ready to drive growth with strategic marketing solutions? Book your introductory call with Lindsey.
Lindsey Wigfield
THE CREDIBLE BRAND STRATEGIST